Startup Advisor and Author
Working directly with founders, CEOs, and executive teams on strategy, product, and culture.
Hello! I’m Keith—startup advisor, author, and builder of high-impact teams. My mission is to equip leaders with the knowledge, tools, and confidence to build high-performing entrepreneurial teams that innovate, adapt, and achieve greater impact over time.
As the author of Impact: How to Inspire, Align, and Amplify Innovative Teams, I distill years of experience into an actionable framework that helps guide individuals across the leadership chasm from player/coach to team builder, helping them sidestep common scaling pitfalls such as diminished impact, lower productivity, culture dilution, disempowerment, and loss of focus.
My advisory work focuses on aligning product, people, and culture to accelerate growth. Whether you're navigating your first funding round or scaling a later stage company, I help founders build the systems and leadership capacity to thrive under pressure.
I've worked with startups across AI, gaming, creator platforms, entertainment, social, and enterprise, and have a particular passion for companies solving meaningful problems.
If you're a founder, operator, or investor looking to amplify your impact, let's connect.
Let’s Get Stuff Done!
Impact
How to Inspire, Align, and Amplify Innovative Teams
Most leaders today have earned their roles through subject matter expertise, a capacity for impact, and innate leadership skills—the star engineer turned manager or the rising scientist turned lab director. This initially takes leaders far, but team performance ultimately hits a wall when leaders lack team-building expertise.
Impact helps leaders build engines of innovation in the behaviors they cultivate and the people they hire, develop, and retain. It’s written from the trenches, and it presents an end-to-end guide to building entrepreneurial teams.
The key framing of Impact is that high performance culture can be described in a simple phrase: the aligned autonomy of mission athletes—individuals committed to collective and individual growth, dedicated to shared mission, and aligned on strategy, goals, and execution.
Advising
From Vision to Velocity. From CEO to Project Lead. From Founder to Team.
Drawing on my experience up and down the people stack, from engineer to executive, and across a range of startups and organizational disciplines, I help leaders level up their skills, their teams, and their impact. I advise across product, growth, people, and culture.
As an advisor, I focus on aligning product, people, and culture to accelerate growth. In addition to the topics in my book, I advise on business strategy, product strategy and development, product design and engagement, user lifecycle funnels, growth mechanics, monetization, engineering practices, technical risk management, and overall execution.
My goal is to help teams level up through a no-nonsense substantive engagement where I get in, have impact, and get out of the way—my goal is your success.
I work mainly with tech startups, but I also advise (pro bono) nonprofits and schools.